I'm a marketing strategist with a background in entertainment, live experiences, and audience engagement. At Tribeca Festival, I've developed integrated marketing strategies, managed media partnerships, and worked across teams to connect audiences with cultural experiences.

My approach combines consumer behavior, creative problem-solving, and data-driven decision-making. With a background in psychology and media management, I'm particularly interested in understanding what motivates audiences and how brands can build meaningful connections through culture.

I'm passionate about bringing this perspective to brand strategy, partnerships, and audience insights across sports, entertainment, and beyond.